Contact

Please contact us if you have any questions or would like some professional advice:
+49 89 613007 99
info@rathgeber.eu

Your contacts

Go to contact form

Wish list

There are no products in your wish list.

Close

A treat for the senses - premium packaging with three-dimensional eye-catcher

On premium packaging, three-dimensional emblems and lettering don’t just catch the eye. The tactile experience also has an impact. After all, the sense of touch subconsciously affects our perception.

Three-dimensional emblems and lettering stand out and invite customers to touch them

When purchasing a premium product, customers pay more attention to a positive user experience or coherent brand experience. All the senses are brought into play. Customers form first impressions based on appearance. That's where they derive their expectations for products. The tactile effect enhances this feeling. It entrenches messaging deeper in the memory and makes it more credible. It also increases the perception of your product’s value and makes customers readier to buy.

Proform

Touching products boosts the rate of spontaneous purchases by 40 per cent. Thirty seconds spent touching a product can boost perception of its financial value by 50 per cent. Motor (brand) actions double unaided memory power.

AUTHORS OLAF HARTMANN AND SEBASTIAN HAUPT DESCRIBE THE TACTILE EFFECT IN THEIR BOOK ‘TOUCH’.

Boost your marketing impact

We cater to your personal labelling requirements to offer your customers a coherent brand experience and create a positive brand perception. This has particular impact at the point of sale (POS) and other touchpoints.

Virtual texture

CHROMOTION® - JVL

For product packaging showcased in the best possible light, the tactile effect even works online (virtual texture), for instance, where the lack of physical touch is simulated on screen by super-zoom effects or interactive 3D images.

Personalisation

Product personalization on bottle - mylabel.one | © Rathgeber GmbH & Co. KG

As well as the tactile experience, a personal approach can also inspire positive feelings. Personalised emblems give products and packaging a personal touch to make them stand out from the crowd.

From analogue to digital

Havana Club glass with NFC technology from smart-TEC | © smart-TEC GmbH & Co. KG

High-quality 3D brand logos can also be combined on packaging and products with an NFC transponder. The digital world allows companies to offer their customers more service and additional information on the product they've purchased.

Labelling solutions for special moments

We offer a wide variety of customisable labelling solutions for marketing and technology. Be inspired by our high-quality product ranges and the successful examples of our customers.

3D aluminium sign as emblem for packaging refinement

ALUMINIUM PLATES 3D

Plates with a 3D look and textured structures.

Aluminium 3D
Plastic emblem for Leo de Verzay Champagne - CHROMOTION® - CHROMOTION

PLASTIC PLATES - CHROMOTION®

Chrome meets emotion - chrome-look plates and lettering.

CHROMOTION®
FINOCHROM® metal lettering | RATHGEBER | © RATHGEBER GmbH & Co. KG

METAL LETTERING - FINOCHROM®

The finest three-dimensional lettering and emblems.

FINOCHROM®
FLEXXLINE®emblem | © RATHGEBER GmbH & Co. KG

FLEXXLINE®

Delicate structures for textiles.

FLEXXLINE®
Plastic emblem - ROYALPLAST | © RATHGEBER GmbH & Co. KG

3D LABELS - ROYALPLAST®

Domed labels and 3D plates with a transparent, lenticular, self-repairing protective layer.

ROYALPLAST®

Digital solutions

As a reliable partner in development, the RATHGEBER Group offers you smart solutions connecting analogue products with the digital world. From managing processes using RFID/NFC technology to flexible web and mobile applications.

Product personalization with Fischer | mylabel.one

MYLABEL.ONE

The modular all-in-one solution for personalising products at a later stage.

mylabel.one
Rastal Smartglass® NFC technology from smart-TEC | smart-TEC | © smart-TEC GmbH & Co. KG

RFID

Secure your products with customer-specific RFID solutions from smart-TEC.

RFID

Your contact

Stefan Büchner - Director Sales | © Photographer: Sophie von Beerfelde - RATHGEBER GmbH & Co. KG
Stefan Büchner
Phone: +49 89 613007 99 s.buechner@rathgeber.eu